Cisco is obviously a huge company, the number one IT company worldwide, but much like any large company a person would dream of obtaining a position in, they were not unaware of what social media activity associated itself with its company. This eventually led to a tweet back from another employee:
This resulted in the loss of Connor Riley's internship, along with tons of internet trolling and a completely destroyed reputation of an individual who had put in a ton of work to get to where they were career-wise. Bottom line, the satisfaction of a thought being shared will NEVER be worth a person's career. It's important to keep career and social media in two different spots besides if social media is promoting the job itself. You must go about anything you post as if it will be seen by an employer these days.
Another important thing to remember is social bookmarking and blogging, such as what we read about in The Connected Educator. Chapter 5 is very informative as far as this goes. There is so much to take in and even more helpful tools on the web that we want to be able to document, categorize, and go back to in the future so we can utilize them in our career-life. Diigo and Delicious are great for this. Another amazing thing that we've been subconsciously thinking about the whole time: (fanfare) BLOGGING! From irrelevant hidden posts, to posts that will build a portfolio for a future (or current) career, there are endless advantages and fun attributes to blogging. Podcasts are radio-like/verbal versions of these blogs. The worldwide web is an awesome spot to be able to share the topics you care to influence others to care about, it can be a great hobby. As long as we remain greatly aware of what we are posting and make a conscious effort to keep our personal views separate from the career-related ones, the results can be magical!